Melinda Snow Olson has been a marketing executive, small business owner, top-of-her-class MBA, university strategy instructor, and marketing process consultant. Working with both established brands and entrepreneurial start-ups, Melinda has supported hundreds of small businesses and sales professionals. She has created marketing programs, processes, and lead generation systems, and trained business owners and teams in the best ways to plan, execute, and follow-through on their marketing for greatest impact.

For more than 20 years, her focus has been on growing businesses by building marketing and sales systems for lead generation, customer acquisition, and client retention. Her approach helps her clients simplify the work and gain greater control and insight so they can focus on what they love to do best.